What to do when your customer says “No”

by Brendon on March 2, 2005

What to do when your customer says “No”
Customers will quite often say “No” to your offer. It’s natural that you won’t make every sale. Here’s what to do when the customer says “No”.
Say “Thank you.”
Thank the customer for giving you the opportunity to sell them something. Just because what you offered didn’t meet their needs, doesn’t mean it is their fault (it’s actually yours for not ensuring you knew exactly what their needs were).
“Thanks for the opportunity to help. Although you don’t require our services/product at this time, perhaps we can assist in the future.”
Plus, as my mum says, it’s good manners. And my mum is always right!

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