I won a decent sized contract last week for a project. It was the usual sort of deal where we make a pitch to a prospect and win the job.
The extraordinary thing that I found out later, was that we won the job because of 2 basic things:
1. I approached the prospect and said we wanted to work with him on the project he was dealing with.
2. We made our pitch and then said “Can you please pick us for this project? We want to do it.”
Apparently, we were the only company to actually ask for the business.
Business isn’t that hard. Find out who might want or need to buy what you sell. Ask them to buy. Easy!
Regards
Brendon
(post from June 17 2003 on www.tailored.com.au site)
Ask for the job
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