Interstate Removals Makes Right Call

by Brendon on April 1, 2010

We’ve just launched a site for a guy who does interstate removals.  With a bit of luck, he managed to buy the domain name interstateremovals.com.au.

I always encourage people to buy the generic, word match domain name if at all possible for 2 main reasons:

  • Great branding – if you won the generic domain name (like I do with Eczema.com.au) then you’ll be more likely to be perceived as a credible site
  • Keyword matched domain names get a bit of a boost in Google – that is, if you search for interstate removals, then www.interstateremovals.com.au is more likely to come up

Sure, it might cost you a fair bit to get hold of that great domain name, but long term the benefits are usually worth it.

Cheers

Brendon

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